On Thursday evening, as rumors swirled about a shooting at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
While CNN is certainly not a impeccable news source, her message resonated for a lot of people. It is one of the broadcasters where one can locate fact-based and generally trustworthy reporting – particularly during crises like the one taking place near a New Hampshire storage facility.
An Uncertain Situation During a Business Struggle
But CNN, now 45 years old, finds itself in a uncertain position as two giant media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has turned into a high-risk game of business acquisition, not as a question of what helps the news-consuming public.
“Here is one more case of the deep structural problems with origins in many years of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a corporate drama with key players as the main characters, but there is scant discussion of the common good,” Pickard explained.
The Additional Layer: The Former President
The network's predicament is further muddied by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Recall the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will protect him from journalistic oversight. That is a factor in why he appears to come down on the side of Paramount Skydance, which has made a hostile bid.
He has grounds to like that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of Continued Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. That would be a relief to many at the network, but it’s hardly a guarantee of stability. That structure could position CNN for a future sale. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance stated that competition laws should disallow both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by the government,” Wu argued.
The Bigger Issue and a Way Ahead
Regardless of the resolution regarding CNN, the larger issue persists.
“Our current system is a profoundly anti-democratic system, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and different policy decisions can address it.
Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will be impossible forever.
Measures that bolster independent news organizations, bolster local journalism, fund public media, and outlaw the accumulation of media power in very few hands are not only possible – they are vital for a robust democracy.
Regarding media ownership, size does not equal quality. And news organizations such as CNN cannot be pieces in the latest acquisition battle.